All Episodes
Episodes
How to stay focused & not get distracted
The truth is that most of us in the field of canine rehab never planned on being an entrepreneur. It is not why we went to PT or vet school, nor the reason why we became a canine rehab therapist. All we wanted to do...
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Why you won't get (ideal) clients from Facebook
Today might be a bit of a controversial episode, and I am open to discussion because I understand there are many different marketing strategies that can work depending on each individual circumstance. However, for...
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Changing your Money Mindset
One of the biggest struggles we face as business owners and entrepreneurs in the field of canine rehab is figuring out how much to charge for our sessions. We all know that we have an issue in our field where many...
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The many hats of business ownership
Many of us got into business ownership as canine rehab therapists without having much, if any, background in business, marketing, or general operations. While passion for what we do are a must to make this business...
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Pillars of a Successful and Sustainable Canine Rehab Business
Through my experience over the last few years mentoring and coaching canine rehab therapists on how to operate a successful and sustainable canine rehab business, I have realized that there are some pillars as to what...
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Financial Metrics for the Canine Rehab Business
A common challenge in the field of canine rehabilitation is the lack of industry standards when it comes to business metrics and finances. We have those established industry standards in veterinary medicine and with...
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Finding the unasked question
One of the most valuable assets you have as a business owner will be your ability to adapt to the circumstances around you and, as much as possible, try to stay ahead of things. Now, the issue becomes how do we stay...
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Should you post how much you charge on your website?
Last week we talked about “how to stand out from the competition”, and along with it the fact that we need to charge enough to provide the level of service that PEOPLE WANT. Because of that, today I wanted to circle...
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How to stand out from the competition
As the field of animal rehabilitation and physical therapy grows, so does the competition around us. Is hat a bad thing? Not at all because competition leads towards growth and innovation. However, you are probably...
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The 2-Minute Drill
Earlier this month a lot of us watched the Super Bowl. It doesn’t matter if you watched because you love football, if you watched for the commercials, or to watch the halftime show with Usher, but if you watched the...
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Diagnosing the symptoms within your business
During a recent coaching call with our Incubator Mastermind students I recently discussed my formula for embracing growth and changes within our business, regardless if we are just starting or have a team working with...
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Business Lessons from Taylor Swift
Yes, you got that right… today we are discussing some business lessons from Taylor Swift! Now, although I do enjoy her music on the radio or on Pandora, I am not a swiftie and apologize in advance if I get any part of...
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